Corporate Terms
Corporation
kor-puh-ˈrey-shuhn
A large company or group authorized to act as a single entity.
Subsidiary
suhb-ˈsɪd-ee-er-ee
A company controlled by a parent company.
Stakeholder
steɪkˌhoʊldər
Anyone with an interest or concern in a business.
Example sentence:
The corporation announced a new policy to satisfy its stakeholders.
Finance Words
Revenue
ˈrɛvəˌnuː
The total income generated by a business.
Profit Margin
ˈprɒfɪt ˈmɑːrdʒɪn
The percentage of revenue that is profit.
Investment
ɪnˈvɛstmənt
Money put into a business to earn a return.
Example sentence:
The company’s profit margin increased significantly last quarter.
Marketing Vocabulary
Brand
brænd
A unique name, design, or symbol identifying a product.
Target Audience
ˈtɑːrɡɪt ˈɔːdiəns
A specific group of consumers at whom marketing is aimed.
Campaign
kæmˈpeɪn
A planned series of marketing activities to promote a product.
Example sentence:
The marketing team launched a new campaign targeting young adults.
Human Resources
Recruitment
rɪˈkruːtmənt
The process of finding and hiring new employees.
Onboarding
ˈɒnbɔːrdɪŋ
Introducing a new employee to the company and their role.
Performance Review
pərˈfɔːrməns rɪˈvjuː
A formal assessment of an employee’s work performance.
Example sentence:
HR schedules performance reviews every six months to provide feedback.
Sales Phrases
Lead
liːd
A potential customer interested in a product or service.
Close the Deal
kloʊz ðə diːl
To successfully complete a sales agreement.
Upsell
ʌpˈsɛl
Encouraging a customer to buy a more expensive product.
Example sentence:
The sales manager trained the team to close the deal more effectively.
Meetings and Presentations
Agenda
əˈdʒɛndə
A list of topics to be discussed during a meeting.
Minutes
ˈmɪnɪts
A written record of the main points discussed in a meeting.
Presentation
ˌprɛzənˈteɪʃən
A speech or talk to inform or persuade an audience.
Example sentence:
She prepared the agenda before the client meeting.
Business Communication
Proposal
prəˈpoʊzəl
A formal plan or suggestion put forward for consideration.
Follow-up
ˈfɑːloʊ ʌp
An action taken to maintain contact or progress after an initial event.
Feedback
ˈfiːdˌbæk
Information or criticism about how well someone is doing.
Example sentence:
The manager sent a follow-up email after the meeting to confirm decisions.